Michigan State University
Michigan State University
Experience Architecture
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Liza Potts

Liza Potts is an associate professor in the Department of Writing, Rhetoric, and American Cultures at Michigan State University. She is the director of WIDE Research Center. Her research interests include digital rhetoric, internet studies, and social user experience. She has worked for Microsoft, consultancies, and start-ups as a director, information architect, and program manager. Liza earned her Ph.D. in Communication and Rhetoric from Rensselaer Polytechnic Institute, the nation’s oldest technological research university. She is a Co-Founder of our Experience architecture program

Twitter: @LizaPotts | LinkedIn 

Bill HartDavidson

Bill Hart-Davidson earned his Ph.D. in 1999 in Rhetoric & Composition from Purdue University. He is a Senior Researcher at WIDE Research Center and at MatrixHe is the Associate Dean of Graduate Studies in the College of Arts & Letters. Bill is Vice President for Research and Product Innovation for Drawbridge, Inc., a learning technology spin-off company he helped to co-found. Drawbridge offers Eli Review, a software service that supports peer learning. He is a Co-Founder of our Experience architecture program.

Twitter: @billhd | LinkedIn | billhd.com

Rebecca Tegtmeyer

Rebecca Tegtmeyer is Assistant Professor of Graphic Design in the Department of Art, Art History, and Design at Michigan State University. Rebecca also serves as Director of Visual Interaction Design Projects at MATRIX: The Center for Digital Humanities and Social Sciences at Michigan State University.  Rebecca is an accomplished designer in both the professional and academic spheres. Before coming to MSU, she obtained her Masters in Graphic Design from NC State University’s College of Design. Prior to graduate school she worked as a designer and art director at Hallmark Cards Inc. At Hallmark she had various roles that primarily involved managing product development and designers in merchandising, marketing, and in-house communications. She is a Co-Founder of our Experience architecture program.

Twitter: @RebeccaTeg | LinkedIn | rltdesign.net

Scott Schopieray

Scott Schopieray earned his Ph.D. in Learning, Technology and Culture from the MSU College of Education and is currently Director of Academic Technology at the College of Arts and Letters. His work is focused on technology enhanced teaching and Learning -- particularly online/blended and experiential learning. Current projects are focused on location aware mobile learning environments, augemented reality and studying effects of virtual and physical spaces on learning.

LinkedIn | msu.edu/~schopie1/

Zach Kaiser

Zach Kaiser is an experience designer, educator, and music producer. He earned his MFA in design from the Dynamic Media Institute at the Massachusetts College of Art and Design in 2013. Zach is also a co-founder of Skeptic, a Boston-based research and design collective whose work ranges from large-scale interactive installations to service design, and from brand identity design to mobile application design and development. The work of Skeptic has been featured at several design conferences, including UX Fest 2013 and Design Exchange Boston.

Twitter: @zacharykaiser | LinkedIn | zacharykaiser.com

Ben Lauren

Benjamin Lauren is an Assistant Professor of Experience Architecture (XA) in the Writing, Rhetoric, and American Cultures Department at Michigan State University, where he teaches for the undergraduate majors in Professional Writing and Experience Architecture and the graduate program in Rhetoric and Writing. He is also a Writing, Information, and Digital Experience (WIDE) Researcher and the Book Editor for Communication Design Quarterly (CDQ). His research focuses on how people manage creative and collaborative activities in a variety of professional contexts. Other recent projects have addressed mobile application development, the environmental design of workplaces, agile and lean project management, and play-based training in the workplace.

Twitter: @benlauren | LinkedIn | benlauren.com

Casey McArdle is an Assistant Professor in the Department of Writing, Rhetoric, and American Cultures at Michigan State University. He teaches in the Writing Program and in the Professional Writing and Experience Architecture majors.  He has several publications and conference presentations that focus on online interaction via academic, professional, and social spaces. His research interests examine digital rhetoric, social media, Writing Program Administration, online writing instruction, web development, experience architecture, user experience, rhetorical theory, and instructional design.

Twitter: @crmcardleLinked In | www.caseymcardle.com

Dawn Opel1.jpg

Dawn Opel is an Associate Professor in the Department of Writing, Rhetoric, and American Cultures at Michigan State University, where she teaches in the Professional Writing and Experience Architecture majors. Dawn's interest in rhetoric, law, and policy stems from her legal background, having served as a federal law clerk and lawyer with legal aid societies and other nonprofit organizations. Dawn arrived in WRAC from Arizona State, where she held a postdoctoral fellowship in computational humanities and data science in the Nexus Lab for Digital Humanities and Transdisciplinary Informatics. Dawn's recent research focuses on healthcare information, technologies, policies, and patient user experience.

Twitter: @DawnOpel | LinkedIn | dawnopel.com



Suban Nur Cooley is a PhD student in the Department of Writing, Rhetoric, and American Cultures at Michigan State University. Her research interests are focused on identity formation, womyn in diasporic communities, how digital technologies have an impact on displaced populations, and the way transnational imagined communities utilize digital spaces for social justice and change. Furthermore, she wants to look closely at how identity is affected by memory, assimilation, and displacement. Prior to graduate school, she worked for more than 10 years in writing, communications, and digital content strategy for organizations like Habitat for Humanity of Michigan, Dart Container, and the Michigan League for Public Policy, to name a few. Suban is also a proud member of the Somali diaspora, and a spoken word artist and storyteller with a passion for community, travel, and quixotic adventures.


Twitter: @subannurcooley